Showing results for category: How To’s in Marketing Your Dental Practice

Marketing to Families

We’ve recently written about dental marketing for seniors and college students, but if families happen to be the main focus for your dental practice, this post is for you. Here are a few suggestions for making your marketing efforts towards families more effective: Know What Your Decision Makers Are Looking For When you market to […]

Read More »

Are Online Reviews Killing Your Reputation?

As you market your dental practice to bring new patients through your doors, there’s a good chance that most of them will look you up online before they decide to call to make an appointment. And while having an up-to-date, appealing, and informative website is essential, in today’s internet culture, that’s just simply not enough. […]

Read More »

What Does Your Website Say About You?

In the dental industry, first impressions are everything. In fact, good first impressions are a big factor in getting new patients coming through your door. And while direct mail postcards are a great way to make those first impressions with potential patients on paper, there’s a good chance that before they step into your office […]

Read More »

3 Basic Ways to Optimize Your Dental Practice’s Website for Conversions

Your website is an important marketing tool for your business. These days, many people select their doctors, dentists, and other professionals online. If your website isn’t generating the business you anticipated, follow these three simple steps to help increase your conversions. 1. Add a Testimonial Page Today, many people are losing the personal touch—but they […]

Read More »

5 Great Things You Should Be Doing With Your Dental Practice Social Media Right Now

By using social media, you can easily drive more business to your dentist office. Many reputable dental clinics use Facebook and Twitter for educational purposes, announcements, appointments, contests, and case studies. 1. Educate Patients If you post relevant information on your social media pages, you could educate potential and past clients while increasing exposure for […]

Read More »

Tell Your Practice’s Story via Direct Mailing

Every practice, including yours, has a unique and personable story. Whether your dental practice was started by your grandfather and has been around for three generations, or is an underdog story, fueled by your peculiar passion for a specific aspect of dental work, these stories matter, and can be told and sold. They are worth […]

Read More »

4 Things to Do With Your ROI

As your first cycle of mailing comes to a close, you should begin to see a return on your investment. You now know what it feels like to control the variables of your marketing efforts. Seeing your ROI grow, you can now plan to reinvest into your practice. This can be an exciting time for […]

Read More »

Dental Marketing to the Senior and Elderly

While most dental practices focus their marketing practice to younger adults and families, few are targeting senior and elderly adults. However, if your practice is located in an area with a large senior adult demographic, marketing directly to these older adults could be quite successful. Here are a few things to keep in mind when […]

Read More »

Marketing Your Dental Practice through Every Stage

The life cycle of a practice can be categorized into one of the following phases: establishment, growth, maturity, and post maturity. Post maturity can then be broken down to renewal, steady state, or decline. While many of you know the exact life cycle phase of your business, do you know what that phase requires in […]

Read More »

How to Implement a Successful Mailing List

Mailing lists may seem outdated and simple in our age of technology, but with DentalMarketing.net’s proprietary software,  “low-tech” postcards can have high-impact ROI. While the correlation between the number of mailings and number of new clients should be taken into consideration, quality and efficiency should be the top priority for your mailing list. Here’s how […]

Read More »

Get started! 877-319-7772

Request a Free Consultation