When it comes to marketing these days, it’s pretty clear that if you don’t have an online presence, you haven’t kept up with the times. However, we can honestly say that if you are considering dental online marketing, you should know that nothing in the digital world can come close to our direct mail campaign. Our direct mail guarantees your dental practice a lot of success and substantial return on investment. The techniques are no secret. We are just extremely thorough, a trait you don’t typically associate with direct mail companies. Here are just a few of the things we do: that you wouldn’t be able to do if you turned your efforts to dental online marketing:
Targeting
All dental offices have an ideal patient they wish to market to, depending on the type of practice it is and the things the practice specializes in. No matter who you hope your advertisements reach, we will deliver your postcards to the homes of this demographic, and not just some random zip code. Dental online marketing does not have this selective quality.
Tracking and Response Guarantee
We make sure that we track your postcards from the time they leave our office until the moment they are in the mail boxes of your future patients. We also ensure that the postcards are delivered on Monday, or as close to Monday as possible, as studies show that mail received early during the week has a higher chance of success. Now, we know that the U.S. Postal Service is not perfect. As such, if you haven’t received any calls from your postcard addressees in the first 2 weeks, we will print and mail them again for free!
Training
If you were to rely on dental online marketing, then you wouldn’t be able to get the valuable free training 123 Postcards offers. We record the calls made to your office that originate from the number printed on your postcards. Upon reviewing the calls, we let you know how you can improve your interaction with these callers and thus convert more inquirers into patients.