Selling the Value of Dentistry
![Value of Dental Services](https://i0.wp.com/www.dentalmarketing.net/wp-content/uploads/2016/03/Value-of-Dental-Services-1.jpg?fit=800%2C534&ssl=1)
It’s one of the longest-standing debates in the dental industry: is it unprofessional to sell dentistry? Traditional schools of thought in the industry tend to cast a negative light on selling dental services, similar to the reputation that used car salesmen always get for convincing customers to purchase something that perhaps looks or seems better […]