By Jake Goates, EVP of Corporate Development – Gargle INC The Truth About Call Tracking in Dental Marketing Call Tracking has become increasingly difficult for direct mail marketers to track an accurate ROI on their various campaigns due to the adoption of smartphones, voice search technology, and having so many other places a prospect can […]

What should the ROI on dental marketing campaigns look like?  What types of dental marketing campaigns should you consider?  Which dental marketing campaigns offer the best and most trackable ROIs? When it comes to marketing your dental practice, you have a few options. You can spend your budget on a wide range of options, including […]

Marketing Ideas for Dentists:  Dental Rebranding   There are a few different reasons why you might be looking into rebranding your dental practice. While it’s not impossible to do, it does take a lot of planning and strategy to make sure it’s effective. First, let’s take a look at why a dental practice may need […]

Success so sweet you can taste it. That’s what every dental practice hopes for. Establishing a practice full of loyal patients who also refer their friends and family to you not only improves your bottom line, but it gives you more time to actually enjoy your success — as you won’t have to spend your […]

Dental Marketing with Social Media The Internet and social media can boast of being the game-changers in a number of ways. Not only do they help businesses have an active presence with a global reach, but they have made it that much easier for businesses to connect with their consumers. There is no business that […]

Marketing a dental office is something we know a lot about. This is probably because we have had so many clients who have sought out the best methods for marketing a dental office and have consistently chosen to work with us. This might have something to do with the fact that we are the cheapest […]

What if someone told you that you could dramatically increase your practice’s production numbers without ever adding new dental patients? Would you want to find out how? Absolutely! Chances are that as you read this, your office is sitting on a big chunk of lost production potential just because of inactive patients. Making a few […]

In the corporate world, office culture is an important element of a successful business. This is especially the case for modern startup businesses that want to attract and retain a certain type of employee. While office culture gets a lot of attention in the corporate world, oftentimes in the dental industry it’s not emphasized enough […]

If you are trying with all your might to get a new dental patient, STOP! 123 Postcards can make bringing in that new dental patient easier than you ever could have imagined. We are able to guarantee dental practices great success and a substantial return on investment—far greater than any other company. How do we […]