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Grow Your Practice Get New Patients

  Direct mail is a dental marketing strategy that involves sending a postcard to your prospects and current patients — used by many both business-to-consumer and business-to-business selling strategies.  This marketing strategy has been around for years in the dental marketing space and still is a must-have in your dental marketing strategy. Before any dentist starts […]

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The 6 Absolute Must Do’s Before Doing Any Marketing: Design Edition

Grovewood dental postcard example

  When sending out direct mail marketing, professional-looking design can set you apart from your competitors. We’ve compiled the most crucial aspects for creating the best marketing pieces to attract prospective patients.   Obtain a hi-res logo and any awards or recognition you or your office may have earned. Show off who you are and […]

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The Real Cost of a Missed Call

Did you realize that each time your staff doesn’t answer and return a missed call, it costs you $200?   By and large, you may miss around 35% of the calls that your postcard marketing efforts may produce. These missed calls from patients, return or potential, are because of a couple of controllable variables: they […]

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The Pain-Free Promise: Using it to Your Advantage

Did you know that about 1 in 10 Americans are legitimately scared of the dentist? Studies show that approximately 5%-10% of U.S. adults have dental phobia so severe that they avoid receiving dental care at all costs. And for every adult who has fear or anxiety about dental treatment, there are assuredly more children who […]

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The Design Process

Our overall dental marketing process includes demographic mailing lists, call scoring, reporting, staff coaching, and other marketing benefits, in addition to individual and unique designs. Postcard design is a key process of your overall direct mailer success. With millions of mailers in our design history we know what it takes to target and create conversions […]

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