Your 2024 Dental Marketing Goals: Planning for Achievement
2024 Dental Marketing Plans It’s time to start thinking and planning ahead! Did you begin the 2023 New Year simply thankful you made it through 2022, or did you go in with a pretty organized marketing plan for your dental practice? Now that we are a few months from 2024, do you still have your […]
7 Dental Marketing Strategies You Should Be Using With Your Dental Practice Right Now
Follow these seven simple, affordable, and effective dental marketing strategies to differentiate your dental practice from the rest, earn the trust of your patients, get repeat business, and increase your profits. 1. Target Your Audience A smart way to spend your advertising dollars is to target a specific audience and direct your marketing communications directly to […]
Here’s what patients think about your ho-hum direct mail campaigns
Every dentist knows they have a 30-second window to capture the attention of their current patient. It’s even less time for potential new patients too. I am referring to the amount of time it takes the average person to walk from their mailbox to their garbage to deposit the daily junk mail into their eternal […]
8 Ways to Improve Your Dental Practice Waiting Room
Have you ever asked yourself what kind of impression your dental practice waiting room leaves on your patients? When they walk through the door, the waiting room is likely the first thing that they see and first impressions are important… In this article, we’re going to go through some steps that will help you improve […]
How to Maintain or Create a Dental Blog
Creating a dental blog for your practice is one of the most cost-effective ways to bring traffic to your website, get return visitors, establish yourself as an expert, and be shown in Google search results more often. The goal is to gain more exposure while educating your visitors and turning those individuals into new patients. […]
How Your Online Profile Could Eliminate Dental Appointment Cancellations and No-Shows
Why are your dental patients cancelling their appointments frequently or just deciding not to show up? Is it because of your online profile? A question every dentist should be asking themselves regularly. However, we understand that this very question can be, at times, nearly impossible to answer. Not only is this an inconvenience for you […]
Dental Marketing’s Guide to Responding to Online Patient’s Reviews
Part 1: Dental Marketing’s Guide to Responding to Negative Patient’s Reviews Surprisingly, we still observe many dentists and dental practice managers who don’t respond to their online reviews. Why? Responding to all patient reviews, good or bad, is an excellent opportunity for you to engage with your customers and at times, even help you turn […]
Top 3 Trends in Online Dental Marketing
Are you looking to promote your dental practice but feel unsure where to start? There are all sorts of online dental marketing ideas out there and making a dental marketing plan can feel overwhelming. Here are some effective and simple ways to get started. These methods are current and up-to-date as well as incredibly effective. […]
Facebook for Dentists: 8 Effective Post Ideas to Attract More Patients
Want to leverage Facebook to promote your dental practice? Or you’ve been on Facebook for a while now but don’t have ideas to engage your audience? In either case, you can use these 8 Facebook for dentists-themed post ideas to attract new followers, engage the existing ones, and enhance your brand’s identity and online visibility. […]
How to Rebrand Your Dental Practice
There are a few different reasons why you might be looking into rebranding your dental practice. While it’s not impossible to do, it does take a lot of planning and strategy to make sure it’s effective. First, let’s take a look at why a dental practice may need to be rebranded. You have an established […]